Look Again! Capitalising on IP Assets
May 2006 – Article
Trademark World: The Price of IP, published by Informa Law
A number of business ventures have formed recently that seek to capitalise on the growing recognition of the value of intellectual property. Venture capitalists, bankers, and even auctioneers are getting in on the action. While these firms take a number of different approaches, all of them have one element in common - they apply known or traditional business models to find new ways to monetise or create value from intellectual property assets. What makes these ventures even more interesting is not only what they do and how they do it, but who is betting on them. Please click on the above pdf link to read the full article.